News

Nov 11, 2019
Several hotel brands and convention centers are jumping on the green bandwagon to help the environment and people in need through an array of sustainability and CSR initiatives.  TCF Center Snags LEED Gold Certification Detroit’s TCF Center has been awarded LEED Gold Certification, making it the largest LEED-certified building in the state of Michigan. The LEED rating system, developed by the U.S. Green Building Council, is considered the foremost program for buildings, homes and communities that are designed, constructed, maintained and operated for improved environmental and human health… more
Nov 08, 2019
At the recent Kohler Food & Wine Festival last month, my husband and I kicked off the opening-night dinner event by taking a bite of something delicious: our own faces. It’s not what you might expect. Thanks to a cool company brought in by the event called Selffee, we had our photos taken, then printed onto iced sugar cookies — that were not only cute and fun to look at, but tasted delicious, too.  The activation at Kohler was sponsored by an automobile company, and as such, the sponsor got to collect our contact information via an iPad in exchange for our photo cookies. We got to see… more
Nov 07, 2019
Each year, Global DMC Partners, a global network of independently owned destination management companies and creative event experts, releases a Global Destination Index. The index ranks the top destinations around the world for meetings, conferences and incentives based on data collected from nearly 7,000 programs in more than 500 destinations.  Last month, the 2020 index revealed what will be the hottest destinations for the year to come — but the impact goes deeper than just where to plan next. Planners who bring their conferences and events to these cities will not only be providing an… more
Nov 06, 2019
Event marketers today are using digital tools to provide better end-to-end experiences. Attendees expect convenience along with accurate, real-time information and crave two-way conversations, says Danielle Puceta, Freeman’s senior vice president of digital. These are the main drivers for Freeman’s new Explore, Luminate and Fluent digital solutions. The offerings are designed to help event marketers increase and enhance attendee engagement. Explore by Freeman Explore is a set of packaged immersive solutions that help brands showcase their products and tell their stories in multisensory,… more
Nov 04, 2019
Imagine chartering a plane to your event destination. You get to choose the plane size, configuration, even food and beverage service. Picture your attendees’ excitement at this extra-special treatment. Freespeed Aviation serves as an agent in obtaining air charter services. The company sources its aircraft from 3 different charter operator platforms, utilizing a fleet of jets from qualified and carefully selected FAA and EASA Certified Air Carriers. This includes thousands of jets and turboprops that may not normally be based at your local airport, but can be made available for your special… more
Nov 01, 2019
Following an insightful session on leadership at IMEX, I was surprised to see a woman in a white doctor’s coat enter the room. “Everyone, stand up!” she said. Oh, great, I thought to myself — is this going to be one of those awkward, “go introduce yourself to someone new” activities? It turned out to be something much more fun. Sarah Routman, founder of the company Laugh Healthy and a self-proclaimed “laugh doctor,” proceeded to lead our group in a new-to-me kind of exercise: laughter yoga. We practiced forced laughter, pretended to toss an imaginary laughing emoji up in the air, focused on… more
Oct 31, 2019
In 2018, the United States recorded 340 mass shootings and 108 natural disasters (hurricanes, floods, earthquakes, severe thunderstorms, wildfires and more), making it feel like emergencies are everywhere. Whether emergencies are more prolific than they used to be or not, the reality is event organizers must be ready for an emergency of any type to occur during their event. As such, emergency preparedness has gone well beyond hiring a team of security guards to stand at the door.  Event organizers must be prepared to keep their participants safe both inside and outside of the event. They… more
Oct 30, 2019
Have you ever hired a photographer for an event and wound up with very few photos you could actually use? Event photography is an important component of capturing the event, but often it’s something that planners don’t spend much time on aside from sourcing a photographer. Professional photographer Chris Savas, who owns and operates Chris Savas Photography in the Atlanta area, has been in the business for more than 30 years. He worked as a photojournalist and in advertising for over a decade before switching his specialty to corporate meetings and events. We spoke with Savas about industry… more
Oct 29, 2019
Rich in history, tradition and culture, Scotland is an easy-to-reach, yet often new destination for meeting attendees. The number of direct flights from the U.S. east coast has grown significantly over the past several years, and many major European cities offer connections to Scotland’s five international airports.  There’s a lot more to the country than golf, Scotch whisky, bagpipes, sheep and haggis (a boiled Scottish dish made from sheep offal, onion, oatmeal and other ingredients), although all of those are plentiful. “Scotland offers historic cities, castles, distillery tasting… more
Oct 25, 2019
You’ve been working on this event for months — years, maybe — and your anxiety is through the roof as it approaches. You know that you can’t control every aspect of your event, and something, however minor, is bound to go wrong.  Stress and anxiety manifest in many different ways, such as sweating, a racing heart, fatigue, difficulty concentrating, irritability, insomnia … the list goes on. But when you anticipate what’s to come and approach your event with a sense of calm, feeling collected and in control, you’ll prepare yourself to better handle any situation that comes your way.  In a… more