industry-news

XTI-360 Aims to Shield Events from Germs and Viruses

 Imagine an event in which attendees are not skittish to touch a surface. While many never gave such a simple movement a second thought before, it will be a point of interest in a post-COVID world.

But a new technology, XTI-360, could put the fear factor back in Pandora’s box. Through nano-coating, seeping into the pores of surfaces, the product kills germs essentially on contact. The company pledges that any product sprayed is safe for up to one year.

IBTM World Virtual Sends MICE Industry Toward a Positive 2021

If the goal of the IBTM World Virtual 2020 was to provide momentum going into next year, it’s mission was accomplished.

About 8,300 event professionals convened online to hold nearly 13,000 business meetings during the three-day event. Thirty percent of hosted buyers were new to IBTM’s slate of events.

Most impressively, early indications are that the experience was seamless despite challenges of uniting attendees from across the globe in different time zones.