CMOs and companies are increasingly recognizing the power of an event-led growth (ELG) strategy in driving business success, according to the compelling findings of “An Outlook on Events in 2025” report recently published by Cvent-owned event marketing technology company Splash.

With rising demand for memorable and unique experiences, all-inclusive resorts are fast becoming a top choice for corporate meetings, incentive trips, and brand activations. In March, Corporate Event News went on location in Mexico to tour three standout Hilton all-inclusive properties—each offering a unique blend of elevated hospitality, versatile meeting space, and the kind of amenities today’s attendees (and planners) expect. 

According to the Events Industry Council (EIC), event sustainability means taking action towards preserving our natural environment; promoting a healthy, inclusive society, and supporting a thriving economy. For most events, this usually translates into cutting back energy and water usage and reducing waste. But some event organizers are going the extra mile to make a difference by launching initiatives such as using algae as ink or offering onsite sustainability tours. 

Three major U.S. convention centers announced event space expansions, new environmental practices, and enhanced tech capabilities recently.  

The allure of all-inclusive resorts can often seem dreamy and distant, but more corporate events are discovering the appeal for business.

Since February, event industry suppliers across the country have been welcoming new leadership, growing their teams, as well as saying goodbye to industry veterans who are moving on to new ventures. 

A contractor, an AI tech company, and an event website creation platform recently launched new solutions and upgrades to elevate the event planning and onsite experience for show organizers and attendees, respectively. 

Workday Rising, the annual customer conference for the public company that sells an AI platform for managing people and money, earned the highest possible level of sustainable event certification from the Events Industry Council (EIC) for its 2024 event. The platinum-level certification is the first awarded to a technology company.  

As Women’s History Month draws to a close, we’re proud to spotlight nine extraordinary women who are reshaping the corporate events landscape—leading with innovation, integrity, and unstoppable energy. 

A major resort brand and an independent boutique hotel recently finalized meeting space and guestroom renovations that meeting planners will want to keep on their radar when considering hosting events in Maryland.