Aug 23, 2019
It’s no secret that trade shows and conferences produce a sizable amount of waste that becomes destined for the dumpster after just a few days in the spotlight. Having witnessed this problematic pattern for years, event management and production firm Decibel Event Management has partnered with Reborn Clothing Co. to help tackle event waste by upcycling signage, graphics and other single-use textiles into one-of-a-kind, durable products. According to David Sonntag, Decibel CEO, the company’s new UpCycling Initiative is designed to not only keep surplus textiles out of landfills but also… more
Aug 05, 2019
GSO. DMO. DMC. CVB. Our industry is full of acronyms — and it can be challenging to figure out where to go when you’re looking to book the right hotel or venue for your event. We’ve written previously about the value of CVBs and DMOs. Now it’s time to talk about meetings and incentive representation organizations, sometimes referred to as global sales organizations (GSOs) or hospitality partner representation companies. The majority of these organizations cater to the high-end meetings market, providing complimentary sourcing services for planners. The idea is to match the planner with the… more
Aug 01, 2019
In recent years, mobile event applications have evolved from a novel concept into a commodity. Today, attendees expect most events to have a mobile app. The question for event planners then becomes, what app features will give attendees the best experience at their events.  Alon Alroy, co-founder and chief marketing officer of Bizzabo, says it is becoming more challenging to drive adoption of mobile event apps because people have app fatigue. He believes corporate event planners need a great value proposition.     “Event apps need two main features—amazing agenda management that allows… more
Jul 01, 2019
Hotel ballrooms, expo halls and restaurants all serve important purposes for corporate events, but sometimes it’s necessary to break out of the event venue mold to create an impactful experience. The venue can play a key role in helping planners achieve the goals of the meeting — whether it’s a corporate retreat, team building event, client reception, seminar, user conference, or something else entirely. Here are some ideas for unique venues that can spark even more creative ideas and make corporate meetings more successful. Museums Museums — in all their diversity — offer elements of… more
Jun 17, 2019
Creating a sustainable food and beverage plan for your events isn’t just about reducing your carbon footprint. Ultimately, it’s about taking on the responsibility for making safe and healthy food choices for a number of people, says Tracy Stuckrath, president and chief connecting officer of Thrive Meetings & Event. Stuckrath discussed sustainability and the ways that event menu choices can impact the well-being of attendees, budget and the planet in PCMA’s Bites and Sites webinar “Creating A Sustainable Menu for Your Event,” held live on June 6. Here are some key take-aways to consider… more
Jun 06, 2019
“If you think back to when we were children, what did we do all day, every day? We played.” Sharon Fisher, founder and chief “idea sparker” with Play With a Purpose, has spent the better part of the last three decades helping meeting planners incorporate elements that bring childlike — not childish — games into events. She extols the benefits of play in its many forms. “Play is how we built relationships with other kids; understood how to get along; learned how to communicate; and discovered how to be imaginative and creative,” she says. As adults, we can start to regress in some of these… more
May 31, 2019
You know that incorporating corporate social responsibility activities during your events can be a win-win all around – for your attendees, charities in destinations that host your events, the destinations themselves, and of course, your organization. Yet you might be feeling overwhelmed and not sure where to begin.  While incorporating CSR can seem daunting, there are more resources than ever available to support planners in this process. To help inspire you to take that next step, Tammi Runzler, co-founder of CSRConnections, a corporate social responsibility company that helps match up… more
May 24, 2019
We've all been there — only a few hours into a looong event day, and your feet are already aching. When your feet hurt, it can truly be difficult to think about anything else. Yet aside from kicking off your professional shoes in favor of your old Nikes, what can you do to ensure your feet will be comfortable and presentable for the entire day? Jacqueline Sutera, DPM, a podiatrist based in New York and spokesperson for the American Podiatric Medical Association, says women don’t have to sacrifice style for comfort. She recommends brands like Vionic, which offers a wide range of colors,… more
Apr 22, 2019
Some days it can feel like everyone on your team is dancing to their own rhythm. While each one is creative in their individual realms, they’re not syncing well together; maybe someone’s grooving to Cardi B while another person jams to Creedence Clearwater Revival, making for a less than pleasurable mix. Sound like your team? Then it’s time to call in teambuilding master Amani Roberts. Roberts, a professionally trained DJ, is the founder of The Amani Experience, a Los Angeles-based company that specializes in bringing teams together through music. Working with corporate groups and events… more
Apr 19, 2019
Feeling powerless to make your events more sustainable? Want to make your events greener without having to ask your boss for permission or spending more money? In her recent webinar, “5 No-Cost Ways to Green Your Events,” Julia Spangler, sustainable events consultant, offered tips for accomplishing just that, providing actions that event planners can implement right away to create more Earth-friendly events. “Sustainable, zero-waste event planning can provide unexpected cost savings related to printing, event supplies, catering orders and more,” Spangler said in the webinar. “They may even… more