News

Oct 02, 2018
Some of the construction in downtown San Francisco will be ending soon, with a positive impact for event planners and attendees. The $551 million Moscone Center expansion project is due to be completed at the end of 2018. The expansion adds more than 157,000 gross square feet of flexible meeting space to Moscone North and South and will increase the center's total exhibit space to more than 504,000 sq. ft. According to Tom David, executive vice president and chief sales officer for San Francisco Travel Association, the expansion, which began construction in November 2014, was driven by the… more
Oct 01, 2018
Let’s face it. We’re all busy and perhaps no more time-strapped than in December, holiday party season. Whether planning an employee party or a client event, corporate event planners are tasked with creating holiday events that draw people in during this busy time and show the company’s appreciation. Kristina Valente, head of events and sponsorships at BNY Mellon Wealth Management points out that not only is everyone pressed for time around the holidays, but their attention spans are getting shorter. “Making those that attend events know that you value their time and are going to fill it… more
Sep 28, 2018
On Sept. 18, Intercontinental San Diego opened for business. The new 19-story, 400-room property overlooks the scenic San Diego bayfront. For meetings, InterContinental San Diego has 35,000 square feet of flexible indoor space with natural light in every room. The Pacific Ballroom can hold up to 1,500 attendees in its 12,000-square-foot space that features full-length windows framing Santa Fe Depot and the downtown cityscape. The smaller Bayview Ballroom can hold up to 475. Additional meeting rooms offer options for smaller meetings or breakout sessions. For the ease of planners and… more
Sep 27, 2018
Event marketing fuels rapid revenue growth for enterprise companies, according to a new study by Harvard Business Review Analytic Services and Splash, a New York City-based provider of end-to-end event marketing software. Titled, “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact,” the report confirms a new era for event marketers in which high-performing companies are investing more in event technology and accurately tying event activity to actual revenues or profits. The study, which surveyed more than 700 enterprise executives and shares impactful insights on… more
Sep 26, 2018
Show organizers using Gleanin, a social referral marketing platform for exhibitions, can now offer their event registrants the ability to use WhatsApp to broadcast their participation and invite their friends and colleagues to attend.  Since the inception of Gleanin Connect, Gleanin’s social referral marketing tool, visitors have been able to broadcast their event attendance through social media channels including Facebook, LinkedIn and Twitter, as well as invite their contacts via email. Immediately available to all Gleanin customers and their registrants, the additional WhatsApp… more
Sep 24, 2018
In July, Corporate Event News conducted a reader survey which asked corporate event professionals to select and rank the top challenges they face on the job. Event professionals are still being asked to do more, with less. The number one challenge reported by the majority of readers was “low budget, high expectations.”    Most event managers work far more than 40 hours a week. Early mornings, evenings, weekends — all par for the course. Between deadlines, meetings and travel it can seem impossible to take time off. Therefore, it’s not surprising that trying to find enough time to get… more
Sep 20, 2018
A little over a year ago, we started planning the content and format for Corporate Event News. On Sept. 20, 2017, the publication was officially launched as a platform to bring relevant and timely news, data, tools and information to corporate event professionals around the globe. Thank you for reading the articles and blog posts, and contributing your thoughts, ideas and suggestions. A number of you took the time to respond to our July reader survey, and the results may interest you.   Corporate Event News readers bring a tremendous amount of industry expertise to the table. Thirty-one… more
Sep 19, 2018
The MPI Academy provides certificate programs for meeting and event professionals that are designed to enhance critical job skills on a wide variety of topics. The organization's educational portfolio has been growing at a rapid pace. In addition to certification courses in meeting and event management, courses are now available on the business value of meetings, emergency preparedness, sustainability, experiential events and more. Now, the academy is bringing its high-level certificate programs to Las Vegas for IMEX America this October. Three courses will be offered in conjunction with the… more
Sep 18, 2018
Eau Claire, Wisconsin is full of unique and unusual meeting spaces. On Sept. 22, another venue will be added to the list with the official opening of the long-awaited Pablo Center at the Confluence, the city’s new arts center. In addition to hosting performing arts and providing rehearsal, teaching and support space for the University of Wisconsin–Eau Claire’s university's theater and music program, the venue will be available to rent for meetings and events. "In the last five years Eau Claire has really been making a name for itself as a meeting destination for those seeking the unique,”… more
Sep 17, 2018
To buy, or not to buy? That is the question — Which is more cost effective, to buy or rent booth structures for corporate exhibiting, and what about the custom rental option? It is such a dilemma. Chances are, if you’re responsible for managing your company’s exhibits and/or event marketing, you’ve thought about — or will think about — whether to buy or rent booth properties. Buy Your Own Many exhibit managers who have been in the industry for a while started with the tried-and-true 10’ x 10’ or 8’ x 10’ pop-up booth or pull-up banner stands as their go-to properties. While these could… more