Apr 19, 2019
Feeling powerless to make your events more sustainable? Want to make your events greener without having to ask your boss for permission or spending more money?
In her recent webinar, “5 No-Cost Ways to Green Your Events,” Julia Spangler, sustainable events consultant, offered tips for accomplishing just that, providing actions that event planners can implement right away to create more Earth-friendly events.
“Sustainable, zero-waste event planning can provide unexpected cost savings related to printing, event supplies, catering orders and more,” Spangler said in the webinar. “They may even… more
Apr 18, 2019
Uber is making it easy for corporations to pick up the tab for employees, clients and partners — and opening up new realms of possibilities for event transportation — with its new Uber Vouchers feature.
Rather than hiring a van or shuttle service for small groups, you can offer them the convenience and flexibility of car service. Some applications for planners that immediately spring to mind are airport transportation, customer dinners and getting staff to wherever they need to go, on time.
From the attendee perspective, this means no longer having to wait for a bus that only runs every 30… more
Apr 12, 2019
Back in April 1970, the first-ever Earth Day was started as a way to protest the negative impacts of industrial development on the environment. Now, nearly 50 years later, Earth Day is a globally recognized event, with an estimated 1 billion people in 192 countries taking part in the world’s largest civic-focused day of action. Monday, April 22 this year is the official day of celebration, but anyone in the events and travel industry can take inspiration from these programs and events to keep a more planet-focused mindset year round.
With that in mind, here’s a round-up of what hotels,… more
Mar 28, 2019
Attending events other than your own can spark innovative thinking, helping you transform or heighten the key elements of your own events. Registration options and processes, education, traffic flow, exhibition layout, entertainment, and food and beverage are just a few of the areas to consider shaking up.
The annual Game Developers Conference is organized by UBM, which in June 2018 combined with Informa PLC to become the largest B2B events organizer in the world. UBM’s portfolio includes trade shows and conferences across industries including fashion, life sciences, biopharma, manufacturing… more
Mar 21, 2019
Back in the ‘50s, it wasn’t unusual to spot celebrities like John Wayne and Lucille Ball lounging by the pool at Sportsmen’s Lodge. Being located 15 miles from downtown L.A. in nearby Studio City had the same advantages then as it does now — seclusion, lots of greenery, and precious peace and quiet. That’s a big part of why the property draws small corporate meetings (it can accommodate groups of up to 100 comfortably), and its boutique nature lends flexibility that event professionals love.
Zee Bell, the hotel’s highly personable director of catering and group sales, is particularly… more
Feb 26, 2019
Event planners are charged with creating show-stopping events that meet the goals set out by the corporations they work for. They handle everything from venue selection and content planning to negotiating contracts and managing day-of logistics to ensure the ultimate vision is achieved.
But what about marketing the event? Often that’s left until most of the planning is in place, but is that the best course? Expert planners say no. They believe event marketing should be integrated into the planning process from the earliest stages.
“For the last 19 years I’ve been telling event and marketing… more
Feb 05, 2019
Sustainability and “green” practices are becoming standard for many corporations, driven by both a belief in corporate responsibility and by customer mindset. A recent Nielsen global online survey shows eighty-one percent of respondents feel strongly that companies should help improve the environment.
The initial worry that sustainable events would result in higher costs has subsided. In fact, it has been shown that environmentally-friendly events can actually cost less, as they require a more mindful approach to waste reduction. But there is still quite a bit of misperception related to… more
Jan 28, 2019
We’ve all been to corporate team building events that brought us closer with colleagues and reinvigorated our teams to work toward our common goals. Then we’ve been to others that fall flat, appearing “lame” or a waste of valuable professional or personal time. When corporations develop team building events, it often falls primarily on the event planner to ensure the experience is positive.
Start with the Basics
Karla Singson, CEO of PREP - PR, Events and Promotions, says effective team building events have three basic ingredients.
“They should be good for fostering teamwork and friendship… more
Jan 17, 2019
From black box spaces to renovated castles to cinemas, there are unique and transformative spaces around the globe. This ongoing series of articles highlights a few of the many options available for corporate events.
When people think of transformative, they typically think of a black box, or an empty warehouse. But the broader definition of transformative is “to cause a marked change in someone or something.” When planners are looking for a unique venue, one of the objectives is that it must provide a memorable experience for attendees — one that will live on when the event is long past.… more
Jan 10, 2019
According to the Freeman Show Organizer Data Pulse Survey, 74 percent of show organizers use event data to inform their event strategy, event objectives and planning. Yet nearly half of non-profit show organizers find it challenging to get meaningful insights from their event data.
“Research has shown that attendees go to an event to learn, network and have fun,” said Richard Maranville, chief digital officer at Freeman. “However, until now, the industry didn’t have an all-encompassing solution to compile metrics and data that ultimately could help increase audience acquisition, retention… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more