May 27, 2022
Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own event marketing agency in 2001—yet she always wanted to create a tech product that would become her legacy.
Her “aha moment” came in 2015 after seeing the successful results of the unique word-of-mouth campaigns her company was running.
“I thought, ‘How can we scale this? How can we better measure it?’” she said. “One summer, we created our first pilot of the project, and my software engineer said nonchalantly, ‘Let’s call it ‘Boule… more
May 19, 2022
Snöball, a word-of-mouth marketing and audience growth platform for events, formed a strategic partnership with CLIPr, a video analysis and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcription, topics and subtopics. With the alliance, Snöball will pair its event marketing and social amplification expertise with CLIPr’s ability to create more searchable video content to help event professionals greatly increase content personalization and drive audience acquisition, retention and engagement.
With the industry having shifted to virtual and… more
May 13, 2022
Association Analytics, a leading provider of business intelligence and data analytics for the association industry, debuted Acumen Major Meetings, a platform designed to improve conference and trade show performance with actionable data on attendees, exhibitors and sponsors all in one place.
The new platform augments the company’s flagship analytics platform, Acumen, which provides a 360-degree view of association members, bringing together all association data in one place for clients to visualize, analyze and take action.
Acumen Major Meetings was created to specifically address the pain… more
May 12, 2022
Gale South Beach, a Curio Collection by Hilton property, will be one of the first hotels in the U.S. to offer an innovative 5G high-speed wireless private network through a partnership between GFO Investments, a private wealth management advisory firm, and Airspan Networks, provider of groundbreaking, disruptive software and hardware for 5G networks.
The new network is designed to be a model for the hospitality industry, with plans to eventually roll it out at other properties, including several in the GFO Investments portfolio, such as Shelborne South Beach and Mondrian South Beach in Miami… more
May 04, 2022
Innovative new technology is making it easier than ever to produce the most engaging and impactful events. Check out the latest round of impressive additions!
CLIPr
CLIPr, a video analysis and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcription, topics and subtopics, debuted a new livestream feature that allows event professionals to engage and connect with audiences in new ways.
CLIPr partnered with cloud communications provider Vonage to produce the new feature for its shared customer, event technology platform Grip, which employs… more
Apr 13, 2022
Technology is continuing to transform the events industry with some of the most innovative events, products and ideas. Take a look at the latest happenings!
Hubilo
Leading event tech company Hubilo recently united 1,000-plus attendees for MIX 2022 (Mastering Immersive Events), its first-ever global hybrid gathering, which spanned three continents and 25 time zones.
The two-day event, which took place March 30-31 virtually and in-person, with live events in San Francisco, New York, London and Bangalore, was designed to show event professionals how to create immersive hybrid events at scale… more
Apr 08, 2022
Bizzabo, the Event Experience Operating System (OS), unveiled the Global Event Center of Excellence, a dedicated division providing event expertise, education and resources for event professionals. The division will curate and share best practices and big picture insights via events, webinars, workshops, templates, tool kits and other pieces of content.
The aim of the new center is to help event professionals, regardless of experience level, excel by offering the training and knowledge they need to orchestrate exceptional, best-in-class event experiences, according to Devin Cleary, vice… more
Mar 24, 2022
Event tech and marketing wizard Dahlia El Gazzar is on a mission to empower event professionals with intel that helps them create next-level experiences. It’s the very reason she has been so passionate about the events industry since diving into it more than 10 years ago.
“What first got me interested in event tech is the ability the solutions have to help catapult event organizers' desires to create better experiences for their stakeholders, their events and their internal teams,” she said. “And yet it's an enabler, and I found that strategizing about how to use tech and combining it with… more
Mar 17, 2022
From recognizing the stars behind tech in the industry to unveiling comprehensive solutions aimed at helping event professionals succeed, event technology is ever evolving. Take a look at some of the latest developments!
Event Technology Awards–The People
Event Technology Awards (ETA) opened submissions for its new people-focused offshoot this summer and selected a panel of judges. Event Technology Awards–The People will take place live and virtually June 8 during Event Tech Live, Las Vegas, the first in-person U.S. edition of the show, which has taken place in London for nine years and was… more
Mar 14, 2022
Freeman, a leading event management company, has partnered with Hubilo, a leading virtual and hybrid event platform, to provide its customers around the world with a seamless digital component for events.
The alliance is designed to allow Freeman’s customers the ability to tap into the company’s strategic expertise and event planning know-how combined with Hubilo’s best-in-class platform as a one-stop approach to planning and managing all aspects of virtual, hybrid and in-person events. Capabilities through Hubilo include custom branding, mobile ready, personalized networking, break-out… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more