
Jun 07, 2019
PCMA EduCon 2019 will take place June 25-28 at JW Marriott Los Angeles LA Live. Known among PCMA’s portfolio of events for taking a more focused, practical approach to learning through small-scale, collaborative education sessions, the conference will bring in around 800 attendees (compared to PCMA’s annual Convening Leaders events, which draws 4,500).
“At EduCon, each person will be able to tailor programs specifically for her own needs, in the format that best suits his learning style,” said Tonya Almond, PCMA’s vice president of knowledge and experience design.
The conference will… more

Jun 05, 2019
Does your salary reflect what you think you’re worth? If you’re like most corporate event professionals, the answer is probably no (more on that below); yet the forecast for our industry in this area is looking at least partially sunny.
Nearly 75 percent of business event organizers received a raise over the past year, averaging a 7-percent increase, according to PCMA’s annual Salary Survey, released this week.
While that 7-percent increase is more than twice the average raise for North American workers across all industries, only half of the 550 respondents in PCMA’s survey reported… more

May 03, 2019
Cincinnati USA has become known in the DMO world for making strides in diversity markets over the last few years, notably with the appointment of Jason Dunn as vice president, multicultural sales and community development. This spring, he was promoted to group vice president of diversity sales and inclusion — and is stepping into a role that’s quite novel in the industry. Corporate Event News sat down with Dunn to learn more about what changes he’s striving to make, and where the industry stands as a whole on diversity and inclusion efforts.
Kelsey Ogletree: In your newly expanded role, how… more

Apr 02, 2019
Caesars Entertainment is an acknowledged industry leader in corporate social responsibility (CSR) which encompasses its commitment to employees, suppliers, communities and the environment. This work is done through Caesars' PEOPLE PLANET PLAY framework. In the past six months, the company has received significant news coverage around these initiatives, including:
Being named as a leader by the CDP (formerly the Carbon Disclosure Project) for its efforts in reducing emissions and lowering climate-related risk
Making a global commitment to combat commercial sexual exploitation of children… more

Mar 12, 2019
One way event professionals choose to share their expertise within the industry is through books. In the past several months, I’ve read a number of editions that run the gamut from self-help to event design and strategic planning to improving sales. Here are some of our top picks.
Create Conferences That Work
Adrian Segar, event design expert and founder of Conferences That Work, is also the author of two books on event design. Segar wrote Conferences That Work: Creating Events That People Love to share with a larger audience the techniques he had discovered to be successful.
“I invented [… more

Mar 05, 2019
You could say the team members behind MAD Event Management are masters of creativity. Based in Warwick, New York, they’re owners and operators of several large pop culture conventions, from Long Beach Comic Expo to C3: Comic Creator Conference. As such, they’re frequently managing events that involve large numbers of attendees dressed in costume, as well as in-depth education sessions designed to help high-level comics creatives learn and grow in the industry.
Yet for its latest challenge, MAD stepped into a similar, yet different role in a new location: Havana, Cuba. Working with the… more

Feb 18, 2019
Adrian Segar is one of the most interesting people that I know, and also one of the smartest. In his extensive career, he has been at the leading edge of several industries. He also happens to be the pioneer of what has become most commonly known as the “unconference,” although he prefers “participant-led and participation-rich event.”
Segar began his career as a researcher in high-energy particle physics, doing graduate work at CERN (the European Organization for Nuclear Research) on the big accelerator in Geneva. He then moved to Vermont, where he started a solar energy company. Then he… more

Jan 30, 2019
It’s late; you’ve skipped dinner, again; and the hotel mini bar beckons. What will it be: overpriced potato chips, M&Ms, or maybe both? With a little advance planning, you could have prevented the strike of nighttime hunger — and perhaps a multitude of health issues down the road.
While more research is needed on humans to determine whether calories eaten are night are more likely to cause weight gain than the same number of calories consumed during the day (as one study conducted on mice by Northwestern University suggested), there’s no question that making poor eating choices at night… more

Jan 24, 2019
You know the drill: Touch down in your destination, immediately bring up your Uber app to get a ride to your hotel, set down your suitcase and get right to work. Between site visits, responding to emails, answering incessant phone calls and putting out all the fires that go along with managing a meeting, you barely have time to eat, let alone meditate.
Yet when you’re on the road — perhaps with elevated anxiety levels from the stress of your job, and guilt over missing out on family life for a few days — taking time to pause and hit your own personal reset button can make a big difference in… more

Jan 18, 2019
We’re already a few weeks into 2019, and if you’re like most people, your New Year’s resolutions to create a better work-life balance may already have gotten pushed to the wayside. Life happens; we get it — not to mention, work-life balance can feel especially out of reach to those in the events industry, where long, irregular hours and frequent “fires” can make you feel like you’re not in control of your time.
Yet there are ways to gain back that control and make this the year you finally feel you’re creating a sense of equilibrium in your professional and personal lives. We spoke with work… more
Partner Voices

MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more