News

Jun 14, 2021
The city of Detroit is about to become the launchpad for a host of new B2B and B2C events. The June 7 announcement follows the formation of a new partnership between New York-based MAD Event Management and Messe Düsseldorf North America, which plans to launch and incubate new conferences and shows in the Motor City with the support and under the guidance of the Detroit Metro Convention & Visitors Bureau leadership. The partnership plans to start with several yet-to-be-announced conferences and a large-scale consumer show, with MAD handling all the sales and marketing and MDNA in charge… more
Jun 11, 2021
Hugs replaced fistbumps as the days of yesteryear reappeared during the Connect and BizBash collocated event at Red Rock Casino Resort and Spa in Las Vegas. The B2B conference geared toward matching event planners with venue personnel to spur future business, and evrent inpiration from BizBash, drew about 750 attendees in-person May 22-24, with another 1,500 event professionals participating online. Connect and BizBash were in the unusual position of hosting a second event during the pandemic, having executed a scaled-down and delayed version of its largest annual conference last fall in… more
Jun 10, 2021
With so many people across the world facing a plethora of mental and emotional challenges, we’ve come to understand in no uncertain terms how stress can negatively impact our performance, both personally and professionally.  After recognizing the deleterious effects that pandemic-related stressors were having on its workforce, Freeman enlisted the help of the Center for BrainHealth, a leading brain research center at The University of Texas at Dallas, to help improve employee wellbeing, health and performance via an innovative company-wide initiative.  Launched in March, the BrainHealthy… more
Jun 09, 2021
Mike Piddock, founder and CEO of Glisser, gets a kick out of watching soccer – or football, as they call it in his native United Kingdom. He’ll go to a few matches per year, but prefers to experience most of the season from the confines of his couch watching the television. He is hardly unique in this pattern. There are costs, convenience and comfort that factor into when to make the plunge to go to the stadium. It is Piddock’s belief that the same sorts of decisions sports fans make annually will become the norm for event attendees. Yes, some gatherings will be can’t-miss events. But a… more
Jun 07, 2021
Hyatt Hotels Corporation is going all-in on hybrid with the release of a new meeting and event offering designed to make the return of events as simple as possible for event planners. Launched on April 28, Together by Hyatt comprises a new suite of hybrid event offerings designed to simplify and streamline the event planning and execution process, with attendee safety, technology, support and wellbeing at the forefront. The new program not only offers planners the chance to take advantage of new resources, capabilities and hybrid solutions, but also provides them with the support, education… more
Jun 04, 2021
Experience Kissimmee Senior Director of Meeting Sales and Services Michelle Moore couldn’t believe her ears at a recent meeting at the Gaylord Palms Resort and Convention Center. In a pre-event meeting, the key players were discussing dine-arounds, branding activations and entertainment options.  “It was wonderful,” Moore said. “For the first time in over 14 months, we actually talked about non-health and safety stuff.” Of course, COVID-19 was the elephant in the room. But significant vaccination progress and relaxed CDC guidelines have shifted the conversation from when, and not if,… more
Jun 03, 2021
The high number of vaccinations are not only making it possible for corporations to start gathering again, but also opening the door for employees to return to their offices. Just as events won’t be the same again, neither will be work. While there has been a slow trickle of returning to the office thus far, more staff are likely to be back in-person at least a few days per week by Labor Day. The shift from telework could be jarring for some, but it will offer a glimpse into what is going to be the distant future. Imagine using your phone to order in-office coffee, book a meeting room and… more
Jun 02, 2021
Like many key aspects of events, food and beverage is having a moment of adaptation as the industry looks to a post-COVID future. For example, buffets aren’t gone completely, but they will look a little different for a while, with health and safety expected to remain a major concern at events for the foreseeable future. But pandemic or no pandemic, F&B remains one of the most discussed aspects of an event, according to Tracy Stuckrath, chief connection officer at Thrive Meetings & Events. She believes that smart planning can help planners turn a complicated event feature into a golden… more
Jun 01, 2021
After 30 years in the Las Vegas events business, Melanie Bash isn’t exactly a deer in the headlights maneuvering down the Strip. But she knows that for event organizers and corporate meeting planners, the city’s vast options can be daunting. Trying to find the right venue is hard enough in regular circumstances, but even worse when factoring all of the health and wellness research that goes into bringing events back to life.  Recognizing a need to personalize experiences as Las Vegas reopens, Bash has teamed with DMC veteran Molly Hoisington to found a concierge service in partnership with… more
May 27, 2021
A large majority of events will have a blend of digital and in-person elements this year. Many event professionals expect this to be the case going forward. After that, there is a mix — or dare we say “hybrid?” — of opinions, confusion and certainty, according to a recent Swapcard survey studying hybrid events. The biggest takeaway is that three-quarters of the 364 respondents say they are planning to have virtual components of their program, but 30% don’t know how to define hybrid events. In part, that’s because there is not a one-size-fits-all solution to accommodating in-person attendees… more