May 02, 2024
Let’s start with this statistic: On average in 2023, 45% of conference attendees delayed registering until four weeks or less before an event.
That’s among the eye-popping findings in a new Registrations Insights Report from experience design company Maritz, the result of a deep dive into more than 360,000 attendee registrations across 30 trade shows over the past few years.
The report looks at registration pacing, which attendees are most likely to register late and why, and how to adapt to this changing attendee behavior. Significantly, the authors also work to reframe the discussion… more
Apr 29, 2024
Since the TED conference was launched by Founder Richard Wurman in 1984, it’s estimated that TED Talks have been seen or listened to more than 30 billion times, according to Head of TED Chris Anderson.
Over the last 40 years, business leaders, politicians, celebrities and musicians have been compelled to the TED stage.
For the first half of its existence, the annual conference brought together a few hundred people every year to think about Technology, Entertainment, Design (TED) and all that connected them, said Anderson in a blog.
Just under 20 years ago, online video gave the… more
Apr 25, 2024
Adobe, a public company that produces two major corporate events in the U.S. annually, drew more than 10,000 attendees to its annual Adobe Summit at The Venetian Convention & Expo Center when it was held March 25-28.
The event featured 12 tracks with more than 200 sessions and keynotes with leaders like Adobe President, Digital Experience Anil Chakravarthy; GM Chair and CEO Mary T. Barra; Pfizer Chief Digital & Technology Officer and EVP Lidia Fonseca; and basketball legend, entrepreneur and media personality Shaquille O'Neal.
We caught up with Adobe Senior Event Marketing Manager… more
Apr 22, 2024
In celebration of Earth Day 2024, we want to share highlights from our latest podcast interview with Honeycomb Strategies CEO and ASM Global Chief Sustainability Officer Lindsay Arell. These 10 takeaways highlight the multifaceted approach to sustainability in events, encompassing operational changes, partnerships, transparency and a broader industry shift towards sustainable practices.
1. Integration of Sustainability Practices: Natural Products Expo West is one trade show that’s leading by example. The trade show has successfully integrated sustainability practices into nearly every aspect… more
Apr 19, 2024
Looking to create high-end, red carpet-worthy videos that event attendees will share?
Companies like Pixperience provide interactive photo booths like no other — using the latest camera technology to capture the moment in vivid detail and engagement with an immersive experience that your brand creates.
Every event attendee can be a glamorous star when they step into a space that seamlessly blends creativity and technology to create unforgettable experiences that attendees can share instantly on social channels.
We tested two Pixperience products at EXHIBITORLIVE 2024 and interviewed… more
Apr 16, 2024
Approximately 2,000 attendees, including 800 hosted buyers gathered at The Venetian in Las Vegas for Connect Spring Marketplace April 2-4. Owned by Informa, the event connects meeting buyers and suppliers for one-on-one conversations, but also weaves in educational opportunities; a trade show featuring destinations and fresh experiential ideas; and after-hours networking events.
Here are some of the fresh ideas and classic events that made Connect Spring Marketplace a success.
More Cowbell!
The eTourism Summit, an event for destination marketers co-located with Connect Spring Marketplace,… more
Apr 15, 2024
While exhibition rates are more broadly aligning with inflation this year, specific areas, such as material handling rates, continue to outpace inflation, according to the findings of the Annual Survey of Exhibition Rates. The Exhibitor Advocate — a non-profit organization dedicated to providing industry stakeholders with expert advice, research and tools to amplify the voice of exhibitors — has released its latest survey that analyzes labor and equipment costs across 24 major U.S. cities.
This year’s report demonstrates that while corporate events continue to be a valuable sales and… more
Apr 12, 2024
What are the top trends expected to have the biggest impact on the meetings and events industry in 2024 and beyond?
Meeting planners are expecting live event attendance to grow over the next three years, but they are also facing rising costs, a wider impact on destination selection due to politics and a growing importance of diversity, equity and inclusion (DEI) of meeting attendees and speakers, according to the 7th Annual State of the Meetings & Convention Industry.
Conducted by creative insights firm Future Partners in collaboration with travel and tourism strategic marketing… more
Apr 10, 2024
Visit Anaheim, the official destination marketing organization (DMO) for Anaheim, Calif., has appointed Mike Waterman as its new president and CEO, effective April 29. A hospitality industry veteran with more than 30 years of leadership and sales experience, Waterman comes to Anaheim from Visit Orlando, where he previously served as chief sales officer.
Upon assuming the helm of Visit Anaheim, Waterman will be responsible for developing, directing and overseeing the CVB as well as leading its efforts to draw conventions and visitors to the Anaheim area to bring economic growth to the… more
Apr 09, 2024
Three travel, tourism and event organizations and two leading hospitality companies recently announced strategic alliances and partnerships to benefit their members and audiences. Take a look!
Destinations International Forms New Partnerships
Destinations International (DI), a leading resource for destination organizations, has been establishing collaborative relationships with event and tourism organizations to spearhead business development efforts for its members.
Connect
The organization recently formed a multi-year partnership with Connect, a leading business-to-business events… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more