Aug 08, 2018
Production Resource Group LLC, (PRG), believes that partnerships are key to success. The entertainment and event technology solution provider recently announced new relationships with six companies that will extend and expand their collective reach.   “PRG is known for its event innovations that help companies and brands tell a story,” said Jim Kelley, vice president of marketing and industry relations for PRG. “By aligning with these niche service providers, we are able to provide cutting-edge solutions that complement what PRG offers to corporate and event clients,” he added. The new… more
Aug 06, 2018
SPIN:Senior Professionals Industry Network has announced the 2018 recipients of the industry’s first recognition for veteran meeting planners - SPIN:40 Over 40. This initiative was created in 2017 to recognize and honor planners who are industry role models, influencers, innovators and pioneers. “It was tough selecting only 40 people from the nominations,” said Tracey Smith, CMP, CMM, SPIN’s Executive Director. “The variety of work experience, volunteer efforts and industry advocacy this year’s group represents is truly outstanding.” “It’s an honor to be one of the recipients of SPIN’s 2018… more
Jul 23, 2018
The Center for Exhibition Industry Research (CEIR) has released the fourth and final report in its new How to Grow Attendance series for event attendee marketers. By uncovering attendee marketer commitments to improve existing approaches and evolve with fast-changing marketing norms, Report Four: Plans on Where to Improve Approach in Near-term Future offers a look at the most popular marketing approaches and the characteristics that are tied to success in attendee growth. “This is the last report in the series,” explained Nancy Drapeau, CEIR senior research director. “It provides marketers… more
Jul 12, 2018
Effective today, etouches will be known as Aventri. The name Aventri is a result of three ideas; avenue, events, and entry. The rebrand combines these three elements as part of the company’s continuing effort to transform the event experience through products, people and innovation. Aventri’s new tagline “Connect Better” reflects the company’s mission to foster deeper relationships with event, meeting and strategic marketing professionals and enable them to create deeper and more meaningful relationships with their own networks. “Our rebranding project was ignited by the desire to take our… more
Jul 06, 2018
MCI has added the Middle East-based ONE Communications and Marketing Group (ONE CMG) to its portfolio of brands. ONE CMG is formed of industry leading agencies across advertising and brand communications, digital marketing, content marketing and video production, public relations, events and publishing. The acquisition brings Turret Media, Saluki Media, tmh, ONE PR and ONE Digital under the MCI umbrella. Ajay Bhojwani, managing director of MCI Middle East, believes that the collaboration with ONE CMG will further strengthen MCI’s presence within the region.  “It not only increases our… more
Jun 18, 2018
Caesars Entertainment Corporation just reinforced its commitment to fight climate change by setting science-based targets to drastically reduce greenhouse gas emissions from the company and throughout its supply chain. Targets adopted by companies to reduce greenhouse gas (GHG) emissions are considered "science-based" if they are in line with the level of de-carbonization required to keep global temperature increase below 2 degrees Celsius compared to pre-industrial temperatures. The Science Based Targets initiative (SBTi) is a collaboration among CDP (formerly known as the Carbon… more
Jun 07, 2018
Last year, Meeting Professionals International (MPI), in conjunction with the National Center for Spectator Sports Safety and Security (NCS4) developed the MPI Academy Emergency Preparedness for Meetings and Events Certificate Course. Now, MPI has created a new asset designed to serve as a reference tool for planners to use in developing safety and security plans and procedures.   “The Essential Guide to Safety and Security: Best Practices for Meeting and Event Planning 2018” contains best practices to help meeting and event planners identify vulnerabilities, protect assets and mitigate… more
Jun 06, 2018
Carlson Wagonlit released its latest CWT Safety & Security Study on May 31 – and the results might surprise you. Based on survey results, the lure of hotel rewards and incentives trumps safety concerns for three out of ten business travelers globally. To participate in the study, travelers were required to have made more than four business trips within the past 12 months, increasing the likelihood of their having preferred hotels or hotel chains. Forty-seven percent of the more than 2,000 travelers surveyed said they would choose hotel points over personal safety. Only 35 percent of… more
Jun 01, 2018
Have you been focused on creating better attendee experiences and changing the physical design of your events to do so? If so, you aren’t alone: those are two of the main issues venue operators and agencies reported that they have been facing this year, according to the June 2018 IACC Meeting Room of the Future report. While return on investment (ROI), education and networking are still top-of-mind, attendee engagement, satisfaction and personal development are becoming more and more important. From customizing menus to ensure dietary needs are managed to personalization of experiences,… more
May 25, 2018
In the wake of movements such as #MeToo and #TimesUp, every industry must act to end sexual harassment and create positive, lasting change. The exhibitions and meetings industries are no exception. A new coalition recently was formed to eradicate sexual harassment in the events industry and workplace; a task force that will identify tools and develop new resources to assist in educating individuals and the events industry about sexual harassment.  Comprising leaders and executives from organizations including the American Society of Association Executives (ASAE); Association for Women in… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more