Oct 16, 2023
The Vendry, an online event venues and vendor search platform for corporate event planners, has made searching for venues and vendors even faster, easier and more efficient with the launch of a new search engine that enables planners to discover venues and vendors in one centralized place.
Powered by The Vendry’s database, the new search experience brings more than 1 million data points on global venues and vendors together with live insights from The Vendry’s community of corporate event professionals to display the most relevant and comprehensive set of results, according to The Vendry… more
Oct 12, 2023
A leading event technology company and a full-service global event agency recently unveiled new service offerings to help show organizers and meeting planners produce more impactful events and elevate the attendee experience.
Bizzabo
Bizzabo, the Event Experience OS, recently launched Bizzabo Studios, a premium event creative and production service that merges event technology with creative and operational expertise to produce more innovative and compelling digital or in-person events.
The new offering is the result of a successful multi-year partnership between Bizzabo and award-… more
Oct 02, 2023
“There's an old saying that goes … if it's measured, it's managed,” said Oliver Bailey, head of Interaction Design for IMEX Group. “So the opposite is also true. If you're not measuring something, you can't be expected to manage it effectively.”
But how do you measure event design and experiences?
Bailey and his team are working with Zenus to measure attendee sentiment, as well as traffic, dwell time and demographics in several locations at the upcoming IMEX America, taking place Oct. 17-19 at Mandalay Bay Convention Center in Las Vegas. Always looking to experiment and try new event tech,… more
Sep 29, 2023
Simpleview, a CRM, CMS and marketing solutions company for destination marketing organizations (DMOs), has teamed up with Viator, a subsidiary of Tripadvisor, to bring an online marketplace offering more than 300,000 tours, activities and attractions to destination websites.
Event organizers will have a new tool to help attendees and exhibitors book experiences in the host city before, during or after their meetings, trade shows and conventions. By offering Viator's trusted platform, DMOs can provide visitors with a secure and reliable booking experience.
"At Simpleview, our mission is to… more
Sep 21, 2023
By the time she began working in the male-dominated field of technology, Daphne Hoppenot was used to being one of the few women in the room.
“Even in high school when I was studying engineering, there were two classes of 30 students where I was the only girl,” she said. “For better or worse, you get used to it when you’re in this field.”
After graduating from Princeton University with a bachelor of science in engineering, Hoppenot spent her 20s working in business and market development roles at digital AI-led experience platform company Yext, which gave her exposure to hundreds of… more
Sep 18, 2023
Gearing up to once again recognize the achievements of companies delivering digital and technological solutions to the events industry, the 11th annual edition of the Event Technology Awards (ETA) has announced finalists for each of its 34 categories.
Created to recognize achievement in the event technology industry, the Event Technology Awards will announce the award winners at the end of the first day of Event Tech Live 2023, set for Nov. 15-16 at ExCeL London.
This year’s awards included six new categories that have been embraced by the events industry with plentiful entries and at… more
Sep 01, 2023
Beyond leads, it’s always been a challenge for exhibiting companies to measure ROI from trade shows. While leads generated is an important metric for evaluating the value of a specific trade show vs. the overall costs, it’s not the only objective when it comes to exhibiting. However, it’s way more difficult to measure marketing goals like brand awareness, engagement, sales conversions, customer satisfaction and thought leadership from face-to-face.
More and more, chief marketing officers and key stakeholders want data. How are exhibit managers measuring impressions, meetings, quality of… more
Aug 29, 2023
For decades, on-site tours of meeting and event facilities have played an essential role in helping event planners make well-informed decisions about venue and space selection and logistics. But with event professionals facing increasing time, budget and travel limitations, digital site tours using virtual reality (VR) technology have become an increasingly helpful tool in enabling planners to explore venues from anywhere in the world without having to leave the office.
Today’s VR tours offer immersive and realistic experiences, allowing planners to navigate through event spaces, view… more
Aug 22, 2023
In August, multilingual meeting technology and services provider Interprefy debuted a major upgrade to its artificial intelligence (AI) real-time translation solution, which translates live speech from 45 languages and regional dialects into AI-generated audio and captions in 74 languages.
Interprefy’s solution now supports two-way translation and can simultaneously translate multiple spoken languages during live events and meetings — the first and only live translation solution capable of doing so, according to Interprefy officials.
“As global communication continues to expand, so should… more
Aug 10, 2023
Cvent, an industry-leading meetings, events and hospitality technology provider, unveiled its new Cvent Events+ solution, which is designed to deliver an always-on branded event hub to promote future events and webinars and showcase video content from past events.
"Many of today’s event organizers and marketers are hosting more events — across more formats — than ever before, which can make it challenging to capitalize on all the incredible content and leverage it to increase brand awareness and drive attendees to their upcoming events,” said Cvent Chief Marketing Officer Patrick Smith. “… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is more