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At a time when communications are increasingly digital, event marketing stands out by providing rich human and sensory experiences. The goal? To attract and retain clients and employees. That’s why your company should embrace this trend. Event marketing: what is it?

Latest Blog Posts

Sep 25, 2018
The season is upon us. Yes, fall is approaching, but I’m talking IMEX season. Your mailbox is likely full of invitations to an array of IMEX events.
Sep 21, 2018
With so much color, noise and evolution in the event tech landscape, it is sometimes a challenge to answer the question of “how can I get my stake
Sep 10, 2018
This post was co-written by Jessica Everett and Jorge Aguilar, a partner at Prophet Consulting. 
Sep 05, 2018
In a perfect world, an event will never be oversold. Unfortunately, we don’t live in a perfect world.
Aug 29, 2018
"My event app smells like freshly baked chocolate chip cookies!" Well, not exactly...but wouldn't it be cool if it did?