industry-news

MPI's World Education Congress Heads to Grapevine, Texas in 2020

Meeting Professionals International (MPI) has selected Grapevine, Texas, as the destination for its World Education Congress (WEC) in 2020.

The association will collaborate with the Grapevine Convention and Visitors Bureau to host the conference, which is scheduled for June 6–9, 2020, at the Gaylord Texan Resort and Convention Center.

Grapevine is centrally located between Fort Worth and Dallas, where MPI is headquartered.

WEC is MPI’s signature event through which it delivers premier education, business and networking opportunities in North America.

Connect Marketing Scoops Up eTourism Summit

Connect Marketing, a division of Connect (a Tarsus Group company), has acquired the eTourism Summit from North American Journeys, Inc.

Founded in 2000, eTourism Summit is the leading event and community that connects destination marketing professionals with best practices and innovations in digital media.

Connect Marketing’s mission is to connect marketers with the products, services, people and ideas necessary to thrive in a rapidly evolving and highly competitive global marketplace. The acquisition of eTourism Summit supports this growing mission.

Global Meetings Industry Day 2018 is Going to Rock – And You Can Be Part of It

April 12 marks Global Meetings Industry Day (GMID) 2018. GMID is a day for event professionals to celebrate the industry and reflect on the positive impact that meetings and events have – not just for business, but also for communities and individuals.

The GMID 2018 slogan is “Real results, real impact, all around the world,” and in this spirit, leaders from across the industry are coming together to host and attend events that honor the power of face-to-face meetings.

South by Southwest’s Brand Activations: Ones That Stole the Spotlight

South By Southwest (#SXSW) with its thousands of attendees in the interactive, tech, film and music industries is THE place for brands to roll out the red carpet and show off their latest launches.

This year’s event, held annually in Austin, Texas, did not disappoint, with several companies spending some serious cash to ensure they left an impression.

The ones that hit it out of the park took the time to figure out an actual ‘experience’ that attendees would have, something that trade show and event organizers, as well as exhibitors, could take a page from.

New IMEX Research Shows Rise of Midsize Cities as Meetings Destinations

A new research report on “The Rise of Midsize Cities in the Meetings Industry” in North America and Europe, commissioned by the IMEX Group and developed by Skift, examines how some midsize cities have positioned themselves as hubs for innovation or knowledge.

The 44-page report covers how smaller cities have elevated their destination appeal through leveraging their local economies, tapping into innovation and developing multi-partner coalitions and new experiences designed to attract meeting and convention groups.

Event Technology Firm eventcore Secures $4 Million to Expand Growth

Eventcore, a provider of enterprise-level event registration and technology solutions, recently completed a $4.1 million growth capital financing initiative. The funding will be used to accelerate sales and marketing and enhance product development to better serve the corporate events industry.

The Seattle-based company was founded in the mid-1980s. It provides customized technical solutions and professional services for event registration, housing, content management and attendee engagement.  

Opus Agency Expands Business with CRG Events Acquisition

Opus Agency, a provider of global event experiences, announced its acquisition of CRG Events on Mar. 6, 2018. Established in Seattle in 1984, CRG is known for its comprehensive event management service offering including event logistics, event registration and onsite management.

CRG specializes in corporate conferences, meetings, product launches, roadshows, recognition/reward programs and tradeshow management. CRG clients include the Bill & Melinda Gates Foundation, Microsoft, Columbia Sportswear and Unity.

Meetings and Events are Crucial to a Thriving U.S. Economy, New Economic Impact Study Finds

As the events industry continues to be tasked with making the case for the value of face-to-face meetings and events, a new report commissioned by the Events Industry Council (EIC) has been released that will not only help the industry drive that case home but also prove what it has long known to be true: the meetings and events sector is critical to a healthy and thriving national economy.

Elmwood Acquires Framework Creative, Boosts Immersive Brand Experience Design Capability

Global brand design and brand experience consultancy Elmwood has acquired digital design agency Framework Creative. The London-based agency specializes in the design and production of virtual brand experiences using the latest immersive, simulation technologies, including augmented reality and virtual reality.